Last updated: July 25, 2026
By downloading or using WagWise (the "Service"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, please do not use the Service.
WagWise is a mobile application designed for professional dog walkers. It allows users to manage dog profiles, client information, walk schedules, medical notes, and property access details. WagWise is offline-first — the app is fully usable without an internet connection — and offers an optional free cloud account that automatically backs up and syncs your data.
You may use WagWise in Guest Mode without creating an account, in which case your data is stored locally on your device only. Alternatively, you may create a free account using an email address and password, in which case your data is also backed up to our cloud storage. If you later create an account after using Guest Mode, your existing data will be carried over.
You are responsible for maintaining the confidentiality of your account credentials and for all activity that occurs under your account. Notify us promptly if you believe your account has been accessed without authorisation.
You may permanently delete your account and all associated cloud data at any time from within the app, via Settings → Delete Account. This action cannot be undone.
WagWise is free to download and free to use for your first month, whether in Guest Mode or with a created account. After your first month, continued use of the Service requires an active paid subscription, currently priced at £11.99 per month. Pricing is shown in the app before purchase.
Founding Member pricing: if you subscribe during this early access period, your £11.99 per month rate is locked in as a Founding Member rate for as long as your subscription remains active without a lapse. We may introduce higher pricing for new subscribers in future — for example, if WagWise adds significant new capabilities such as GPS tracking or additional client- and walker-facing features — but any such change will apply only to subscribers who sign up after that change, not to existing Founding Members.
Subscriptions are billed and managed through the Apple App Store or Google Play Store, in accordance with their respective billing terms, and renew automatically unless cancelled before the end of the current billing period. You can manage, cancel, or view your subscription at any time through your App Store or Google Play account settings — WagWise does not process payments directly and cannot cancel a subscription on your behalf.
If your subscription lapses, your account and cloud data are not deleted. You can restore full access at any time by resubscribing.
WagWise does not verify the identity, qualifications, or professional status of its users. The app is intended for use by professional dog walkers, but we make no representations about who uses it and accept no responsibility for how the Service is used or for the conduct of any user.
You agree not to use the Service to:
WagWise allows users to store sensitive information, including property entry codes and alarm instructions. You are solely responsible for the security of your device, your account credentials, and the data stored within the app. We strongly recommend using a device passcode or biometric lock and a strong, unique account password. WagWise accepts no liability for any loss, damage, or harm arising from unauthorised access to your device or account, or to the information stored within the app.
If you use a cloud account, your data is automatically backed up, which protects against loss from device damage, loss, or reinstallation. However, if you use Guest Mode, your data is stored locally only, and WagWise cannot recover it if your device is lost, damaged, or reset. Deleting your account, or uninstalling the app while in Guest Mode, permanently and irreversibly removes your data. We accept no liability for any loss of data.
Any medical or health information stored in WagWise is entered by you for reference purposes only. It is not a substitute for professional veterinary advice, diagnosis, or treatment. Always consult a qualified veterinarian for health concerns. We are not liable for any decisions made based on information recorded within the Service.
The Service and its original content, features, and functionality are and will remain the exclusive property of WagWise and its licensors. You may not copy, modify, distribute, or create derivative works based on the Service without our prior written consent.
All data you enter into WagWise remains yours. If you use Guest Mode, data is stored locally on your device only and we do not hold, access, or process it. If you use a cloud account, your data is also stored on our servers as described in our Privacy Policy, and you may permanently delete it at any time via Settings → Delete Account.
The Service is provided on an "as is" and "as available" basis without warranties of any kind, either express or implied. We do not warrant that the Service will be uninterrupted or error-free.
To the fullest extent permitted by law, WagWise shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to your use of the Service. This includes but is not limited to data loss, device compromise, or any harm resulting from information stored within the app.
We reserve the right to modify these Terms at any time. We will indicate the date of the most recent revision at the top of this page. Your continued use of the Service after changes are posted constitutes your acceptance of the revised Terms.
These Terms are governed by and construed in accordance with the laws of England and Wales. Any disputes arising under or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.
If you have any questions about these Terms, please contact us at: